About Me

Hi, my name is Vlad.

For many years, I was deeply involved in the creation and sale of aftermarket parts for Rolex watches—diamond and Roman numeral dials, bezels, bracelets, and links. Some of these parts were high-quality, others were more budget-friendly. But one thing was always true: none of them were made by Rolex, and all were inherently inferior to genuine parts.

If you own a Rolex, ask yourself one simple question: Why did I buy it in the first place?
Was it just to wear something with the Rolex name on your wrist? To make a statement? Or was it because you truly appreciate the craftsmanship, heritage, and precision that go into every authentic Rolex timepiece?

I believe, for most people, it’s the latter. After all, if it were just about the name, you could buy a fake from a flea market. But you didn’t. You chose the real thing because you wanted to experience the quality and legacy that only Rolex can offer. And trust me—after handling thousands of dials and bezels over the years—you can always feel the difference.

Rolex watches are expensive for a reason. No dial or bezel made in a basement in downtown Los Angeles or a factory overseas can come close to the craftsmanship of genuine Rolex parts. They’re simply on a different level.

After years of contributing to the decline in value of these incredible watches through aftermarket modifications, I’ve decided to reverse course. My mission now is to help restore vintage Rolex watches to their original, authentic condition. And I know how to do it right.

Over time, my team and I have acquired a large inventory of authentic Rolex parts—sourced from trade shows, pawnshops, and private trades. Every part has been carefully inspected and verified for authenticity and usability.

Starting today, I’ll be listing these genuine dials, links, and bezels here on this website. I’ll be adding them one by one, so it will take time—but each listing will be worth the wait.

You can purchase these parts directly and have them installed by your local watchmaker, or I can assist with the installation myself. During installation, I can also inspect your watch to ensure it contains no aftermarket components—so you can be confident that your timepiece is 100% Rolex in the eyes of collectors and enthusiasts alike.

Let’s bring your Rolex back to its original glory - together.

 

Sincerely,

Vlad Slootsky